First impressions Count! We're offered a very small window in time to get a reaction. Ideally, function and usability should take precedence over how one judges a Home Page, but there is that "appearance" issue to contend with as well. Ultimately, that first experience...that nagging first impression has the strongest impact on the big decision to take another step...

This report highlights the 10 Plan Participant Web sites that DALBAR analysts identify as "Best-in-Class".


For more information about DALBAR's QAIB, please contact Cory Clark at 617.624.7156.